The following article was published in the premier issue of Revenue, The Internet Affiliate Marketing Standard.
If you thought AffiliateFORCE was a slick ruse in order to write off a cruise to the Bahamas – you may need to adjust your perceptions. This year’s conference included a diverse group of over 200 attendees, including 31 official speakers who presented an abundance of excellent content, along with a healthy dose of self-promotion. Though the weather was beautiful, the noticeable lack of sunburns attests to the fact that a lot of work got done over the conference’s four days. (And the word “recession” was never mentioned!)
Gaming Sites Make Presence Known
There were numerous highlights, but none of us will soon forget when ReferBack (casino program managers) rewarded its top affiliate from the first quarter with his choice of four high performance sports cars, a Ferrari among them. Though ReferBack attended last year, this year’s conference attendees included several more casino site representatives, attesting to the phenomenal growth of this segment.
Program Solution Providers in Attendance
Kowabunga (MyAffiliateProgram) stepped up their representation and sponsorship of this year’s event by bringing along several of their merchant clients and promoting their new program management services, Team Kowabunga. Fortunately, this year they were not the lone program solution provider…as Be Free made a strong presence, and representatives from LinkShare and Performics were also in attendance. Two representatives from WebClients, a CPA network, were also there. [Read more…]